It is hard to imagine, but it is officially 2012, so HAPPY NEW YEAR TO YOU AND YOUR BUSINESS! Can’t really believe it myself. We have to get ourselves together, shake off the holiday celebrations, and get back down to work.
This is why I wanted to write you a post today, to help you get back on track and set some business resolutions. Not just any resolutions, but internet resolutions for your business. No matter if you are on the internet in your business or not, there are some resolutions you should set and exceed this year if you plan to take advantage of all the internet has to offer.
2012 Internet Resolutions for Your Business
Let’s not waste much time with this post today. Let’s get right down to business and talk about the top 2012 internet resolutions for your business today. If you have any additions to make, please feel free to do so in the comment section below.
Start & Update Your Website
If you don’t have a website, then this is your year. It is time for you to take your business online to maximize your opportunities, reach, and influence. If you currently have a website, then you must take this year to ensure it is working for you and not just taking money out of your pocket each month in hosting fees, maintenance, and more.
Most of your customers and potential customers expect you to have an operational, functional website in place. Be responsive on your website. Your visitors expect this. People want to come to your website and find the information they need in order to satisfy their interest. If they don’t, they view your company as an inferior one. How much longer are you going to allow your business, brand, and reputation to suffer as a result of not having a website? Hopefully, this is the last year.
Commit to Blogging This Year
This is the year you stop talking about blogging, hearing about it, and watching other businesses integrate it into their business and be successful. This is the year you add blogging to your business, become an industry leader, and establish yourself as an expert in your market. Blogging, or regularly communicating to your audience via your website, can help you achieve this goal. By providing practical and useful information to your audience on a regular basis, you can and will establish yourself as an expert and further your business reach in the process.
Accept Payments Via Your Website
It still blows me away there are businesses in 2012 not accepting online payments. Obviously, they don’t understand how easy this is to do if they would only take a moment to hire someone to set it up or read just a bit. Your website just isn’t complete if it is not collecting payments for you.
With the rapid expansion and acceptance of PayPal in today’s society, it is very easy to accept payments from your website. You can place the PayPal buttons inside of your website with just a few short clicks, copying, and paste into your website. Don’t worry, I know what you are thinking. My business clients don’t all use PayPal so this will not satisfy my needs, but you would be wrong.
PayPal accepts all major credit cards, PayPal payments, direct bank transfers, even eChecks in their processing center. The best part of it all is your clients and customers do not need to have a PayPal account in order to make payments. Some people are resistant to setting up PayPal accounts for some reason, but not even this fear should stop them.
It is 2012, you must accept funds via your website.
Join the Social Media Landscape
If you are still on the sidelines of the social media world, stop it. Get out there and get involved. You are missing too many opportunities sitting on the sidelines. Think Taylor discovers and nurtures 90% of its business via social media outlets. You have to get involved.
There are a growing list of social media outlets, so don’t start thinking you need to create accounts at all of them. You don’t. Just focus on the major social media websites for now. As of today, they are Facebook, Twitter, LinkedIn, and YouTube. Between these outlets, you can connect with billions of people. That is a scary notion, but a true one. The people are out there and waiting for you to participate, engage and interact with them.
There you have it, a few solid new year’s resolutions for you and your business. Take the challenge to import these things to your business. They will only bring positive experiences and feedback for your business.